Search Engine Optimization – SEO

What is SEO?

Search Engine Optimization (SEO) is the process of helping users connect with your business online through various optimization techniques designed to increase your organic search traffic. We are a top SEO company – serving clients worldwide! If you need customized SEO services not listed below, let us know, and we’ll include them in your custom SEO strategy!Our team uses high-quality SEO services backed by digital marketing best practices to increase your organic traffic and search engine rankings for controlled and targeted keywords and long phrases that drive traffic to your website.Search engine optimization services are the foundation of successful internet marketing, but finding the right SEO Company can be a challenge. Let our SEO experts simplify the process for you by developing an effective SEO strategy that fits your goals and budget.SEO in 2022 is not about ranking for trending terms; this means you will be discovered when it matters most. Our skilled search engine optimization experts carefully research the right keywords for your business and ensure that you get qualified traffic that converts to your leads.

How Does SEO Work?

It all starts with search engines (like Google). All search engines send crawlers to gather all the content and information from the internet to create an index. When a query comes in, the search engine algorithm moves through this index to provide the most relevant.
And that’s where SEO comes in. Optimization allows us to help search engines understand what’s on your website, how much value your business offers, and how you link to relevant keywords. The foundation drives organic traffic to your website and every aspect of your digital marketing strategy. However, major search engines are constantly evolving their algorithms and strategies to meet the growing demands of users.

How Does SEO Work?

It all starts with search engines (like Google). All search engines send crawlers to gather all the content and information from the internet to create an index. When a query comes in, the search engine algorithm moves through this index to provide the most relevant.
And that’s where SEO comes in. Optimization allows us to help search engines understand what’s on your website, how much value your business offers, and how you link to relevant keywords. The foundation drives organic traffic to your website and every aspect of your digital marketing strategy. However, major search engines are constantly evolving their algorithms and strategies to meet the growing demands of users.

Our SEO Firm’s Proven SEO Process Consisting of 5 Phases

Phase 1: Business Assessment & Website Analysis
Phase 2: Approach & Aim Development
Phase 3: Structuration
Phase 4: Optimization and Implementation
Phase 5: Continuing Optimization

What is On-Page SEO

When you think about basic search engine optimization techniques like using keywords in your copy and optimizing your Meta description, HTML code, title tags, and alt tags, that is the foundation of on-page SEO. On-page SEO refers to all actions taken directly on your website to improve its position in search engines.
As a full-service SEO agency, we don’t just tick an on-page SEO checklist. We use an integrated approach to achieve the best results for your business.

Keyword Research

Start thinking and choosing keywords. We identify essential keywords for your industry, service, region, target audience, and competitors to optimize your website for traffic and rankings.

Website Audit

The first thing we are supposed to do is a thorough website audit. Our on-site SEO team analyzes your current website content, mapping, coding, and keyword density to uncover your website’s liabilities and strengths.

SEO Reporting

Finally, we set up SEO reports for your website. We’ve set up SEO analytics to track your ranking and organic traffic growth so you can measure it continuously.

How We’ll do to Optimize Your Pages

We optimize the ranking factors of your site. This includes:

  • Content We evaluate its performance on mobile devices and tablets, relevance, uniqueness, user experience, keywords, copyright, shareability, etc.
  • Title Tags – We ensure your title tags tell search engines what your website is about.
  • URLs – We review your URL structure to ensure search engines understand the relevance. We will also look at your internal link.
  • Alt Text – We check the alt text on all your images
  • Meta Descriptions – People often forget to write a Meta description for each web page.

What is Off-Page SEO

While on-page SEO refers to factors you can control on your website, off-page SEO refers to page ranking factors that appear outside of your website, such as links from another website. This also includes your advertising strategies, considering how much exposure something gets on social media.
By choosing our off-page SEO services, you eliminate the worry and risk of organizations using black hat and spam tactics to link to your website. Instead, you can relax knowing you’re improving your off-page SEO using reputable white hat techniques.

Link Building

A strong link campaign that focuses on building quality and manual backlinks is at the heart of all off-page SEO strategies. Google and other search engines use backlinks to verify and confirm the authenticity and authority of your website and brand.

To ensure your link profile meets search engine standards, we focus on three high-level criteria when building backlinks.

  • Quality – the link is from a website with quality content and user experience.
  • Relevance – the link to your website comes from a website that is relevant and related to the content.
  • Authority – The link to your website is from a reputable website that can be trusted.

At SYSTECHLOGIC, all our link-building strategies aim to acquire and build backlinks that meet the above standards and those set by Google and other search engines. To do this, we get links to highly-rated websites and publications.

OutReach

Use our outsourced SEO services to utilize our extensive network of expansion experts. Regardless of your industry, product, or service, our team can get your business and content noticed by reputable bloggers, journalists, and others.

Content Promotion

Spread your content with our content ads and earn valuable links from trusted websites. Our team takes care of the entire advertising process from advertising campaigns to one-to-one communication.

What is Technical SEO

Technical SEO includes all the factors that affect a search engine’s ability to index, display, and index and then rank web pages for specific keywords. Our SEO agency offers a wide range of technical SEO services designed to improve the ranking of your website.
Whether it’s a poor text-to-HTML ratio or broken links, most websites have several technical SEO issues. Technical SEO is the foundation of a high-traffic website. Our experts identify and help you slow down your growth with our specialized SEO services.

Technical SEO Audit

We conduct a detailed technical SEO audit to identify and resolve technical SEO issues on your website. The audit covers important control points, including mobile performance, internal link building, page speed, XML sitemap, indexing, indexing errors, robots.txt file, and website structural design.

Structured Data Markup

We identify your page elements, set data tags, generate HTML, and add schema tags to your page. Our team uses Google’s structured data testing tool to test your tags and identify issues.

Speed Optimization

Our technical SEO experts provide file compression to reduce the size of CSS, JavaScript, and HTML files. We also optimize your code, reduce redirects, use browser cache, use Content Delivery Networks (CDNs), and improve server response times.

Meta Data Analysis

Improve your online visibility and get more traffic with Meta tags that effectively describe your site’s content to web visitors and search engines. We perform technical SEO for WordPress, which includes analyzing and optimizing your Meta descriptions, title tags, Meta keywords, alt attributes, and bot tags.

Penalty Recovery

Google penalties can result from algorithmic changes in WordPress or technical black-hat SEO. To recover from a penalty, our SEO experts use Google Search Console to identify the type of penalties affecting your site, evaluate your backlink strategies, and address variations in the original web pages and content that Google indexes.

Website Migration

We perform SEO-friendly website migrations that, including ormance benchmarking, mapping all changed URLs from the old website to the new domain, updating all internal links, removing duplicate content, managing 404 pages, and monitoring traffic and websites.